NY Upfronts 18

Project description: To design the visual identity and all digital and printed materials needed to support the guests at the 'Upfronts' event in New York.

I decided on a clean photographic approach that celebrated the location of the event.

Project role: Designer.
Initial image ideas
Initial image ideas
Initial invite designs
Initial invite designs

Above: Mood board and initial ideas

Final invitation design

Digital registration form

Printed welcome letter and agenda

Back to Top